AROUND THE WORLD IN NYC

The best thing about New York City is that the whole world is #RightHere. The best way to experience NYC is by tapping into the melting pot of cultures that creates a city unlike any other - you must eat, see, and feel your way through it.

Due to COVID-19, the simple pleasure of being able to travel is not as easy as it use to be, so I created the “Around the World in New York City” marketing campaign to showcase New York City (and our hotel) as the one destination they need to book in order to experience all the cultures they are missing. New York Hilton Midtown partnered with tour curator @JustAskChristine to give Author/Influencer/ Woman’s Day Magazine Editor-In-Chief a multi-sensory experience around the ethnic neighborhoods in Manhattan, which we turned into a social media video series. We created a bookable hotel package so that inspired guests can go online and book a hotel stay and experience #AroundTheWorldInNYC for themselves. The tour consisted of visiting cultural restaurants, historical sites, and ethnic small businesses.